Lola’s Cupcakes

Project overview

This project focused on redesigning the in-store digital ordering experience for Lola’s Cupcakes kiosks. The goal was to simplify a complex product catalogue into a fast, intuitive experience for customers ordering on large touch screens in busy stores.

Key journeys included:

• Product discovery and browsing

• Build-your-own cake ordering

• Allergy and dietary filtering

• Collection scheduling

• Loyalty sign-up